The Idea
I sometimes get emails asking what I have available "offline" (i.e., not listed on ebay). I can notify you when rims become available and before I list them.

Advantages
Each rim will be announced with a fixed price. This will usually save you money because I don't have to pay the listing fee or wait a week for the auction to end.

No-Hassle Cancellation
Each email will contain a link to cancel your participation in the email list. You will be taken off the distribution list immediately at your request.

— Mark Hickler